For Conway Reimer, the visionary behind six successful Garage Living operations across Texas, the garage is far more than just a place to park cars or store forgotten items. It’s an often-underestimated extension of the home, brimming with untapped potential for organization, aesthetics, and functionality. As an approved vendor on Daltxrealestate.com, Reimer’s primary mission is to shift public perception and highlight the transformative power of a truly organized and beautifully designed garage space. He often notes that for many homeowners, the concept of a “dream garage” isn’t even on their radar.
However, a visit to Reimer’s meticulously crafted North Dallas showroom immediately changes that perspective. Here, the possibilities for garage transformation unfold before your eyes, showcasing how this neglected area can evolve into an attractive, highly efficient, and integrated part of your living environment. The showroom features fully outfitted displays, presenting Garage Living’s extensive array of cutting-edge organization and storage solutions, from custom cabinetry to high-performance flooring and innovative car lifts. It’s an immersive experience designed to ignite inspiration and demonstrate the limitless options available.
“As soon as people come in, they understand the vision,” explains Conway Reimer. “Our customers are passionate about their vehicles, but more importantly, they desire a design aesthetic in their garage that rivals the sophistication and comfort of the rest of their home. They want their garage to be a natural extension, not an afterthought.” This philosophy is at the core of Garage Living’s approach, elevating the garage from a utilitarian space to a premium, personalized sanctuary.
In a remarkably short span, Garage Living of Texas has become a dominant force in the custom garage industry. Since its launch in Austin and San Antonio just a year and a half ago, the company has rapidly expanded its footprint to encompass all major Texas markets. Under the dedicated leadership of Conway and his wife, Jennifer Reimer, Garage Living now proudly serves clients in Dallas, Fort Worth, and Houston, in addition to its initial locations. Unlike the often-saturated home storage market, the Reimers were true pioneers in establishing a niche for high-end, comprehensive garage storage and remodeling solutions, recognizing the burgeoning demand for sophisticated and functional garage spaces.
The company’s swift growth is a testament to its unique value proposition and the increasing homeowner desire for specialized garage enhancements. While general home storage solutions have long been available, the focused, quality-driven approach to garage design and functionality was a relatively unexplored territory when Garage Living entered the scene. The Reimers saw an opportunity to provide a level of service and product quality that was previously unavailable, transforming the humble garage into a highly customized, aesthetically pleasing, and remarkably efficient extension of the modern home. Their vision has not only driven their success but also helped to define new standards within the garage organization and renovation industry.
“While some large retail chains have attempted to enter the garage organization space, their offerings typically lean towards a more basic, utilitarian approach,” Conway elaborates. “What sets Garage Living apart is our comprehensive, end-to-end service, deeply rooted in delivering unparalleled quality and exceptional customer service. We don’t just sell products; we provide a complete design and installation experience that transforms garages into functional works of art.” This commitment to excellence covers every aspect of a garage makeover, ensuring that each project reflects the client’s unique needs and style preferences. From initial consultation to final installation, the process is streamlined and focused on achieving optimal results.
Garage Living’s extensive suite of services encompasses everything required for a full-scale garage transformation, truly offering a soup-to-nuts solution. This includes the meticulous supply and professional installation of high-quality residential cabinetry designed for durability and aesthetic appeal, specialized storage racks that maximize vertical space, and versatile organizers that keep tools, sports equipment, and seasonal items neatly categorized. A cornerstone of their offerings is their premium flooring solutions, particularly their trademarked polyaspartic coating. This advanced material far surpasses traditional epoxy in terms of performance, boasting superior abrasion resistance, enhanced chemical resistance, and an impressive tolerance to heat fluctuations, making it ideal for the demanding garage environment. As an added bonus, clients can choose from fifteen super-chic color choices, including sophisticated options like harbor blue, cappuccino, nightfall, and quicksilver, allowing for complete personalization.
Beyond storage and flooring, Garage Living integrates cutting-edge technology and convenience with robust car lifts that save space and add a touch of luxury, along with modern, reliable door openers. As a trained architect, Conway Reimer leverages his expertise to expertly guide customers through the abundance of options, helping them visualize their ideal garage and make informed decisions. The floor often serves as the foundational starting point for any garage renovation, dictating the overall aesthetic and setting the stage for subsequent design elements. The polyaspartic coating ensures not only a beautiful finish but also a practical, long-lasting surface that can withstand heavy use and Texas’s diverse climate, providing excellent UV stability and easy maintenance. This foundational step ensures that the garage is not only visually appealing but also incredibly durable and practical for everyday living.
The customization journey with Garage Living extends far beyond flooring. Clients are presented with five distinct lines of cabinet systems, offering versatility in both free-standing modular designs for adaptability and custom-fitted configurations for a seamless, built-in look. These cabinets come in various materials and finishes, designed to withstand garage conditions while providing ample storage for tools, automotive supplies, and household overflow. Additionally, the company provides highly versatile PVC slatwall panels, which can be outfitted with over 40 different accessories. These accessories range from specialized hooks for power cords and hand tools to baskets for sports equipment and shelving for various gear, ensuring every item has its dedicated place and remains easily accessible. The slatwall system offers unparalleled flexibility, allowing homeowners to reconfigure their storage as their needs evolve, making it an invaluable addition to any organized garage.
When it comes to the investment, prices for a fully outfitted garage typically range from $7,000 for a single-car garage to $15,000 for a three-car space. However, these costs can fluctuate significantly based on the size of the garage and the extent of customization involved. For instance, Conway Reimer estimates that an upcoming project for a sprawling 6,000-square-foot space, complete with six-foot diamond plates, 18-foot slatwalls, and a robust steel mezzanine, will exceed $200,000. These large-scale projects underscore Garage Living’s capability to handle incredibly complex and luxurious garage transformations. Conway also recounts his most outrageous project to date: “We installed 35 individual car lifts for the owner of the most insane car collection I’ve ever seen,” he shared, highlighting the company’s ability to execute highly specialized and demanding installations for automotive enthusiasts.
Garage Living’s commitment to innovation and quality has also garnered national recognition. Their NEOS Elite model, a fully-integrated system of custom components designed for ultimate organization and aesthetic appeal, recently made its reality TV debut. This cutting-edge system was prominently featured in a recently completed project on the venerable home improvement show, This Old House, showcasing Garage Living’s expertise and the superior quality of their custom garage solutions to a wide audience. This exposure further cements their reputation as a leader in the luxury garage market, capable of delivering exceptional results for even the most discerning clients and high-profile projects.
Looking ahead, Garage Living’s future plans are strategically focused on expanding awareness and forging stronger connections within the building community. Currently, the ratio of their projects stands at approximately 30% new builds to 70% existing homes. By collaborating more closely with home builders and developers, Conway aims to integrate sophisticated garage design and functionality from the ground up, ensuring that garages are considered an integral part of a home’s luxury and utility from its inception, rather than an afterthought. This proactive approach will allow homeowners to enjoy the benefits of a custom garage from day one, enhancing property value and lifestyle.
Beyond market expansion, Conway Reimer deeply believes in cultivating a supportive and upwardly mobile career path for his dedicated company staffers. This commitment to employee growth is exemplified by the company’s very first employee, an installer, who has since advanced to a sales representative position within the thriving Austin market. This internal growth philosophy not only motivates employees but also ensures that the team delivering the services is highly experienced, knowledgeable, and invested in the company’s success and client satisfaction. It fosters a culture of professionalism and continuous improvement, directly translating to superior service for every client.
“In every facet of our operations, from the initial design consultation to the final installation, it is paramount that we are purposeful and professional,” Conway emphasizes. “Our goal isn’t just to meet expectations; it’s to consistently exceed them and, ultimately, to deliver that undeniable ‘WOW’ factor that truly transforms our clients’ garage spaces and their overall home experience.” This dedication to excellence and customer delight is the driving force behind Garage Living of Texas’s continued success and its reputation as the premier provider of custom garage solutions in the Lone Star State.