Discover Unparalleled Luxury Living at The Signature Collection in Preston Hollow Village, Dallas

For those who have embraced the liberating decision to downsize from a large family home, shedding the responsibilities of extensive lawn care and pool maintenance, the question often arises: where to next? If the vibrant bustle of Downtown Dallas feels a step too far, and the distinct scenes of Bishop Arts or Deep Ellum don’t quite align with your lifestyle, an exquisite new answer emerges in North Dallas. The Signature Collection at Preston Hollow Village introduces a sophisticated solution, offering luxury homes tailored for discerning individuals seeking elegance, convenience, and a vibrant community atmosphere.
The Signature Collection: Redefining Luxury in North Dallas
Nestled at the dynamic intersection of Walnut Hill Lane and Central Expressway, Preston Hollow Village has rapidly evolved into a thriving mixed-use community. Leading the charge for its highly anticipated residential phase, The Signature Collection, is Nancy Holloway. A seasoned real estate professional with Briggs Freeman Sotheby’s, Nancy now serves as Sales Director with PowerPlay Texas, bringing her wealth of experience and a deep understanding of the Dallas luxury market to this transformative project. Nancy recently shared exclusive insights into this next chapter of master-planned development, promising a living experience unlike any other.

The Signature Collection presents a curated selection of luxury residences across three distinct product types: Classic Homes, Courtyard Homes, and City Home Condominiums. Each home is masterfully crafted by the renowned Rosewood Preston Hollow (Rosewood Custom Builders) and exquisitely designed by the acclaimed SHM Architects. This brand-new community, seamlessly integrated within the larger Preston Hollow Village, is meticulously planned to cater to the contemporary desires of its future residents.
“Today’s sophisticated buyers are actively seeking new construction that offers a smaller footprint without requiring a compromise on luxury or uncompromising quality,” Holloway explains. “The Signature Collection at Preston Hollow Village perfectly encapsulates this demand, providing every amenity and design detail one could desire in a new, upscale home.”
A Vision Realized: The Genesis of Preston Hollow Village
The conceptualization of Preston Hollow Village began over a decade ago, a bold vision meticulously nurtured by Leon Backes, Chairman and CEO of Provident Realty Advisors. What was once a long-vacant 42-acre site, home to 1960s-era garden-style townhomes, has been spectacularly transformed. Backes’ foresight has culminated in a vibrant, pedestrian-friendly promenade, a meticulously designed mixed-use development boasting diverse dining options, premier retail, modern office spaces, and now, exceptional luxury residential offerings.
Anchored by a popular Trader Joe’s, Preston Hollow Village stands out with its unparalleled walkability, providing residents effortless access to an array of culinary experiences, from casual cafes to upscale restaurants. Beyond daily conveniences, the community features an inviting central plaza, thoughtfully designed to host engaging events such as lively concerts, captivating art shows, and bustling farmer’s markets, fostering a true sense of community and engagement.
Leon Backes articulates the profound significance of this endeavor: “This project represents a lasting legacy for everyone involved. Our unwavering vision for this community was to elevate the standard, pushing the boundaries in terms of design quality and the meticulous level of execution. We want this development to be a profound source of pride for every stakeholder—not just today, but for generations to come. Decades from now, it is my sincere hope that my grandchildren will still look upon what we’ve created here with immense pride.”
Architectural Brilliance by SHM Architects
The architectural philosophy underpinning The Signature Collection is elegantly summarized by Enrique Montenegro, Principal architect at the Dallas-based SHM Architects: “Contemporary construction that respects its location.” This guiding principle has informed every aspect of the design, resulting in homes that are not only modern and aesthetically pleasing but also harmoniously integrated into the prestigious Preston Hollow environment. The collaborative genius of Provident Realty Advisors, SHM Architects, and the Rosewood team has brought these smartly designed residences to life, characterized by their abundance of natural light, soaring ceilings, and an overall ambiance of elegant living.

SHM Architects’ designs emphasize open, flowing spaces that maximize natural illumination, creating inviting and expansive interiors. The thoughtful layout and contemporary lines contribute to a sophisticated living experience, where every detail is considered to enhance comfort and aesthetic appeal. These homes truly embody modern luxury, blending timeless elegance with cutting-edge design.
Uncompromising Quality and Craftsmanship by Rosewood Custom Builders
For over 35 years, Rosewood Custom Builders has established an unparalleled reputation for constructing quality custom homes across some of Dallas’ most coveted neighborhoods, including Preston Hollow, the M-Streets, Park Cities, and Lakewood. Their steadfast commitment to professionalism, meticulous attention to detail, and a relentless pursuit of excellence have made them a trusted name in luxury home building. When it came to selecting a builder for The Signature Collection, Rosewood Preston Hollow was the obvious choice, ensuring that these new residences would meet the highest standards.
Luc Dauwe, President and Co-Founder of Rosewood Preston Hollow, affirms their dedication to this project: “We are infusing the same exceptional level of quality, bespoke finishes, and meticulous attention to detail into these homes as we do into our most exclusive custom builds in Preston Hollow. Every ‘little luxury’ has been thoughtfully incorporated: state-of-the-art Sub-Zero and Wolf appliances, exquisite European Oak flooring, and premium Brizo and Kohler fixtures. Crucially, we’ve maintained the grand scale across all living, entertaining, and sleeping spaces. We’ve meticulously brought all these signature details to The Signature Collection. These houses are designed to live, feel, and embody the true essence of Preston Hollow homes.” This commitment means residents will enjoy the same calibre of craftsmanship and high-end appointments typically found in much larger, custom-built estates.
Lush and Innovative Landscaping by Studio Outside
To perfectly complement the architectural grandeur and interior luxury of The Signature Collection, the project has enlisted the expertise of internationally acclaimed Studio Outside Landscape Architects. Renowned for their iconic designs, including the Northpark courtyard and the distinguished Eagle Family Plaza at the Dallas Museum of Art, Studio Outside is responsible for crafting the entire landscape vision for both the broader neighborhood and the individual homes within The Signature Collection. Nancy Holloway emphasizes the importance of their contribution, stating, “Landscape tells an important story.”
Studio Outside’s design promises a landscape plan of unprecedented lushness, variety, and sophistication, a refreshing departure from what is typically seen in new Dallas developments. Their approach goes beyond mere aesthetics, aiming to create vibrant outdoor spaces that foster tranquility, enhance curb appeal, and seamlessly integrate the residences with their natural surroundings. Expect beautifully articulated gardens, inviting pathways, and thoughtfully selected flora that not only beautify the community but also enrich the daily lives of its residents. The outdoor environments will be as meticulously curated and luxurious as the homes themselves, providing a harmonious balance between built and natural spaces.
A Lifestyle of Unmatched Convenience and Community
Preston Hollow Village is not just a collection of homes; it’s a lifestyle destination. It perfectly caters to the modern, on-the-move residents of North Dallas – individuals who cherish the prestige and charm of the Preston Hollow area but are ready to embrace a low-maintenance living experience. Imagine trading the demands of a large estate for the effortless luxury of a vibrant, walkable community.
Residents of The Signature Collection will enjoy immediate access to innovative restaurants, perfect for a casual weeknight dinner or a celebratory meal. A neighborhood grocery store simplifies daily errands, while superior shopping and essential services are just steps away. Beyond the practicalities, the village atmosphere is enhanced by a beautiful park and a central plaza, serving as dynamic hubs for community interaction, outdoor leisure, and a calendar full of engaging events. This carefully curated environment ensures that life at Preston Hollow Village is not only luxurious but also remarkably convenient and fulfilling, fostering a true sense of belonging and connection.
Who Will Call The Signature Collection Home?
The Signature Collection at Preston Hollow Village is designed for a diverse yet discerning group of buyers. It’s ideal for empty-nesters seeking to downsize without sacrificing the luxury and quality they’ve become accustomed to. It’s perfect for busy professionals who desire a sophisticated home and vibrant community life, without the burdens of extensive property upkeep. It appeals to those who appreciate superior architectural design, premium finishes, and a lifestyle that prioritizes convenience, walkability, and access to top-tier amenities. Ultimately, it’s for anyone who loves Preston Hollow and wants to continue enjoying the prestige of the area, but in a fresh, modern, and exceptionally managed environment.
Connect with The Signature Collection
Curiosity piqued? Discover more about this exceptional opportunity to embrace luxury, low-maintenance living within the vibrant Preston Hollow Village community. We invite you to connect directly with Nancy Holloway, who can provide comprehensive details, answer your questions, and guide you through the exciting possibilities that await at The Signature Collection.
Reach out to Nancy Holloway today at 214-251-4277 or send an email to [email protected] to schedule a private consultation and explore your future home.
Experience It Firsthand: Upcoming Events
Due to recent storm activity in the Preston Hollow area, the scheduled Grand Opening and Realtor First Look events for the new Presentation Center for The Signature Collection at Preston Hollow Village have been rescheduled. This presents a renewed opportunity to be among the first to experience the vision and quality of these spectacular homes.
A dedicated Realtor First Look event is now slated for Tuesday, October 29th, from 4:30 PM to 6:30 PM, offering real estate professionals an exclusive preview. The eagerly anticipated Grand Opening for the public will take place on Saturday, November 2nd, from 11:00 AM to 5:00 PM. We encourage all interested parties to attend and immerse themselves in the elegance and innovative design of The Signature Collection. For more detailed information and to register for these events, please visit signaturephv.com or follow their updates on Instagram @signaturephv.